金星のユーバー銘柄1;
Golden Star of Ueber-Branding1
これにはコンパスがあり、驕りや集団の驕りは抜かれていましたが。
This one came with a compass, though self-view, and we-view are taken out.
比類なき使命 | 視覚 | 終わりなき成長 | ||
憧れ対所属 | 関係 | 神話から意味へ | 組織図 | 夢を生きる |
未販売 | 行動 | 見よ! |
Mission Incomparable | Vision | Growth Without End | ||
Longing vs. Belonging | Relations | Myth to Meaning | Organization | Living the Dream |
Un-selling | Action | Behold! |
サービスの差別化に関するの側面フローの順序に従って、自己動機づけと人格統合の心理的欲求と統合される; Ten Facets of Service Differentiation2 Integrated With Psychological Needs for Self-Motivation & Personality Integration as Ordered by Flow
これをフローフラットランド(通称:地図)で見て、コンパスとジャイロを与えてみよう。
Let’s look at this in flow flatland (aka: map) and give it a compass and gyro.
anxiety5 | → | empathy2 | → | satisfaction2; flow5 |
→ | expertise2 | → | relatedness4 | ↑ |
styling2,3 | → | competency4 | ↑ | personalization2 |
→ | autonomy4 | ↑ | anticipation2 | ↑ |
apathy5 | ↑ | atmosphere2 | ↑ | boredom5 |
不安5 | → | 共感2 | → | 満足2; 流れ5 |
→ | 専門知識2 | → | 関連性4 | ↑ |
垢抜け2,3 | → | 実力4 | ↑ | パーソナル化2 |
→ | 自治4 | ↑ | 先見の明2 | ↑ |
無気力5 | ↑ | 雰囲気2 | ↑ | 退屈5 |
1 from Rethinking Prestige Branding, Wolfgang Schaefer & JP Kuehlwein, p. 27
2 from The Luxury Strategy, J N Kapferer & V Bastien, p. 216 and sorted by raeh, and integrated to [ redacted ]
3 note that styling here is continually refreshed in [seasonality] new lines within a brand; attachment to style leads to being passed up by client growth. as saotome sensei professes, “no style”; styling is continually created on demand.
4 from Ryan & Deci’s (2000) works identifying needs for competency, relatedness, and autonomy extending cognitive evaluation theory (CET; Deci & Ryan, 1985) as part of self determination theory (SDT; Deci & Ryan, 1985, 1991; Ryan, 1995).
5 from Csikszentmihalyi’s works on flow (see Csikszentmihalyi, 1997).